It would be nice to think that there’s a secret strategy for implementing your marketing both successfully and consistently. But the longer I’m in business (going on 35 years) the more I realize that this is a complete fantasy. Yes,…
In my Fast Track Marketing System I divide marketing into seven very specific modules: 1. The Game of Marketing 2. The Mindset of Marketing 3. Marketing Messages (Your Value Proposition) 4. Marketing and Selling Conversations 5. Written Marketing Materials 6. Marketing Strategies 7. Marketing Action Plans All…
Is the search for your perfect clients making you feel a little bit crazy? Well, the deal is, your perfect clients aren’t hiding from you. The problem is that it’s hard to get their attention, let alone get them to…
