I’ve been writing articles for my business for more than 30 years, and 21 years for this blog. Impressed? Gee, I hope so, or this has all been a colossal waste of time! There are 100+ articles on this current site and the others are lost to time and space. But if you’re a glutton for reading, you’ll find 5 1/2 years worth more on my Old Typepad Blog (2006-2011)
The Most Recent Articles Appear at the Top
How to Select the Right Marketing Strategy for Your Business
Nail Your Marketing Message in Your LinkedIn Profile
Where Friggin’ Exactly are Your Perfect Clients?
How to Turn Intangible Concepts into Tangible Services
A Different Approach to Goal Setting
Marketing or Football – Which is Harder?
John McCain: Honoring the Value of Persistence
The Five Pillars of Marketing Success
The Hardest Thing About Being Self-Employed
Why Most Online Marketing is a Waste of Time – What Works Instead
How to Dramatically Increase Your Email Response
How to Successfully Meet the Three Biggest Marketing Challenges
How to Get Beyond Paralysis by Analysis
How to Go ALL IN on Your Marketing
Action Plan Partial Sabbatical Update
Stop an Addictive Habit – Replace It With an Inspiring One
The Genius Formula: Plan, Promise, Schedule
Working Your Business From the Zone of Genius
The Amazing Power of Accountability
A Guarantee: The Most Powerful Brand for your Business
Is Your Business a “Service” or a “Brand”?
The Long Lost Art of Being Discovered
For GOD’s Sake, Just Try Something New!
What are Your Business & Marketing Intentions?
10 Obsessive Ways You’re Undermining Your Business
Why Nobody is Reading your Marketing Content
How to Find Your Marketing Sweet Spot
How to Use Follow-Up to Renew Past Clients
Website Insights for a Site That Attracts More Clients
Fighting Truthiness and Hype in Marketing
Money – Four Ways You Can Increase Your Prices
Money – Increase Your Sales by Adding Bonuses
Money – Discovering Your True Value
Money – And How to Make More of It
Make a Difference Before You Make a Profit
Why Storytelling is Key to Attracting Clients
How to Communicate Like a Human Being
Nine Ways to Make Your Business More Visible
Marketing With Logic and Emotion
What a Sasquatch Can Teach You About Attracting Clients
YOU are the Killer App
The 7 Laws of Attracting Your Ideal Clients
Do You Live in a Marketing Fantasyland?
How Real Professionals Market Themselves
When You Don’t Know What to Write
How to Multiply Your Creative Energy
8 Tips to Get Over Marketing Overwhelm
How Marketing is Much Like Cooking
The Million Dollar Consultant’s Most Important Concept
How Wise People Deal With Disappointment
20 Success Secrets Designed to Move You off Your Duff
How to Discover Your Genius
How to Make Cold Calls Hot
The Power of Asking: 5 Simple Asks You Can Make
The Simple, Consistent Way to Get More Appointments
What is the Purpose of Your Marketing?
What Kind of Business Are You?
5 Tips to Turn Contacts into New Clients
5 Tips for Learning to Love Direct Outreach
8 Steps to Creating New Clients
Turn Your Business Model into New Clients
Six Steps to Converting Prospects into Paying Clients
Reach Out and Touch Someone
Direct Outreach: A Marketing Strategy That Works
Marketing Yourself in the NOW!
No Marketing Ideas More Important Than These
Hate Disapproval? Join the Club!
The Tyranny of “Shoulds”
A Marketing Lesson from Boomerangs
Marketing Possibilities – Beyond the Comfort Zone
20 Marketing Questions and Answers
Embracing the Shadow Side of Marketing
How to Learn the Right Marketing How-tos
The Big Key to Improving Your Marketing Skills
The Power of Silence in Marketing
Make Intro Calls, Not Cold Calls
How to Get More Prospects to Meet With You
Has Your Marketing Become a Box?
A Counter-Intuitive Way to Get Unstuck
10 Powerful Marketing Thinking Tips
How to Prove Your Professional Services are Valuable
Create the Perfect Marketing Plan
Six Tips for Think Different Marketing
Here’s Why Trying Doesn’t Work
8 Ways to Unstick Your Marketing Writing
7 Ways to Apply Authentic Marketing
Ready for Your Marketing to be Exciting?
The Virtues of Boring Marketing
Does Marketing Ever Get Easy?
How Not to Freak Out When Things Go Wrong
A Marketing Recipe Book
Balancing Passive and Proactive Marketing Activities
How to Reduce Marketing Stress
The Marketing Glue that Attracts More Clients
Is There a Perfect Marketing Approach?
How to Create Marketing Momentum
Got Marketing Discipline? Sorry, it doesn’t work!
What should you write about in your ezine and blog?
How Do You Explain Your Business When it’s Unexplainable?
10 Things You Must Do to Get New Clients
Lessons you learn after 31 years in business
The 5 Best Email Subject Lines to Increase Open Rates
The 7 Essentials of Proactive Online Marketing
How Professionals Can Get Beyond Impostor Syndrome
Attract More Clients with a Core Issue Article
How to Make Change Happen Faster
How to Ensure better Client Results
How to Leverage Random Business Connections
How to Ask without Fear of Rejection
How to Make Your Customers Love Your Business
Surviving the Dread Marketing Mistake
Why Marketing Tips Aren’t Enough
How to Build Your Business Faster
Where Should You Focus Your Marketing Efforts?
Lists That Will Help You Manage Marketing Overwhelm
7 Traits for Marketing Breakthroughs
A Little Less Information, A Little More Action
Why do We Resist Asking for Money?
How to Launch a Book That Grows Your Business
Creating a Powerful “Audio Logo”
Secrets to Giving Away Free Stuff
How to Make Your Marketing Flow
Openings and Closing in Marketing
What to Do When You Get a Lead
Fighting Fundamentalist Marketing Beliefs
How to Turn Follow-ups into New Clients
How to Write a Client-Attracting Article
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