I don’t think I’ve seen a tougher environment for attracting new clients than in the past year. The pandemic has definitely made things harder. Companies are tightening their belts, and clients are in a reactive, not creative mindset. Even in…

Do you have goals for your business and your marketing? Do you have a list of to-do items aligned with those goals? If so, great, but today I’d like you to think about intentions. An intention is defined as “an…

I woke up last night thinking about the following question. (look, let me know if this makes sense to you OK?) “Who would I be if I couldn’t believe the thought(s) that stop me from reaching out in my marketing?”…

It's my 69th birthday today (March 9). And I’ve been thinking about what to write for a few hours. The topic of security and insecurity came up. Last week in my Marketing Action Group we were talking about how insecure…

It's easy for our marketing to get stuck in a rut. We don't know why people aren't responding, let alone buying. Look, the pandemic, the economy, right-wing insurrectionists, vaccines, and God knows what else, has made marketing a little harder…