Everyone has done a jigsaw puzzle. And you know it takes a lot of time to put all the pieces together. It can take hours and hours. But what if each piece was numbered on the back and the numbers…

Let’s say you have a professional service that is very powerful; it really delivers the results your clients are looking for. And you have a prospective client who desperately needs those results but they can’t seem to get those results…

This line by the Terminator, as played by Arnold Schwarzenegger, is the best sales pitch of all time. Why? Well, let’s look at it! He’s making a request for something very important to the person he’s saying it to. That…

Simpler is better. And if you can make your life and your marketing simpler, you’ll be happier and more successful. But how do you do that? It starts with the realization that everything in life can be reduced to the…