This article is the second in an eight-article series on the Seven Laws of Marketing.  Law #1 – You must be very good at what you do. Once there was a consultant who was the top expert in his field. And…

Recently I asked myself what was really important in attracting clients and growing a professional service business.  And what I realized is that it had nothing to do with marketing strategies and techniques. Sure, those are important but they're a…

The new book, Fantasyland, by Kurt Andersen is the most interesting book I’ve read in years. It’s a 500-year history of how America went haywire through magical thinking and substituting facts with whatever we wanted to believe was true. From imaginary gold…